WholesaleX and B2BKing are two all-in-one B2B and wholesale plugins for WooCommerce, but they take different approaches to managing wholesale operations.
WholesaleX brings pricing, customer roles, ordering, and communication into streamlined workflows, helping businesses manage complex wholesale requirements with less setup fragmentation.
B2BKing offers extensive configuration options, advanced dynamic rules, and specialized B2B features for businesses that need more granular control.
Our quick verdict: Choose WholesaleX if you want a complete B2B solution that’s easier to configure and manage. B2BKing is better suited to businesses that need advanced customization, specialized payment options, and more granular B2B controls.
Let’s compare their capabilities, usability, pricing, and limitations to see which fits your wholesale store.
WholesaleX vs B2BKing at a Glance
| Comparison criteria | WholesaleX | B2BKing |
|---|---|---|
| Architecture | All-in-one plugin with contextual management workflows | All-in-one plugin with extensive settings and dynamic rules |
| Wholesale pricing | Regular and tiered pricing, quantity restrictions, and customer targeting in one pricing workflow | Product-level pricing, tiered discounts, and advanced dynamic rules |
| Customer management | Centralized B2B roles with registration, payment, shipping, and purchasing controls | Customer Groups with advanced dynamic rules and restrictions |
| Registration forms | Visual form builder, conditional fields, role selection, and account approvals | Role-specific forms, custom fields, group assignment, and VAT validation |
| Bulk ordering | Bulk Order Form, Bulk Order Table, and Purchase Lists | Highly customizable order forms, multiple layouts, Purchase Lists, and CSV ordering |
| Request a Quote | Quote requests, negotiations, custom offers, and conversations | Quote requests, conversations, offers, and branded PDF offers |
| Payments | Wallet, partial wallet payments, and role-specific payment controls | Invoice Payment, Purchase Order gateway, and Company Credit add-on |
| Tax management | Role-based tax settings and exemptions | Advanced tax controls and EU VAT/VIES validation |
| Customization | Focused on accessible configuration of core B2B workflows | Extensive rule conditions, shortcodes, and developer customization |
| Free version | Basic B2B and wholesale management capabilities | Basic wholesale pricing and B2B functionality |
| Best suited for | Merchants wanting complete B2B management with less configuration complexity | Merchants needing granular control and specialized B2B workflows |
How We Compared the Plugins
This comparison is based on hands-on use of WholesaleX Free and Pro and B2BKing Free and Pro, alongside their official product documentation.
We evaluated configuration workflows, everyday management, wholesale purchasing, and business-specific capabilities rather than ranking the plugins solely by feature count.
Wholesale Pricing and Dynamic Rules
Both plugins support wholesale prices, quantity-based discounts, and conditional pricing. The main difference is how merchants configure these requirements.
- WholesaleX: Its Wholesale Price interface brings regular and tiered pricing, product and customer targeting, minimum and maximum order quantities, scheduling, and customer-specific previews into one pricing configuration.
- B2BKing: Supports product-level pricing, quantity tiers, and extensive Dynamic Rules for discounts, order limits, fees, taxes, and other purchasing conditions. Advanced combinations can involve multiple rules.
What We Found During Configuration
Consider a store offering discounted prices to distributors on selected products while requiring a minimum purchase quantity.
With WholesaleX, we configured the discount, selected customer roles and products, applied the quantity requirement, and checked the result using the customer preview within a single wholesale pricing rule.
Using B2BKing’s Dynamic Rules for the same scenario required separate discount and minimum-order rules.
Key difference: WholesaleX simplifies configuring several related wholesale pricing conditions together. B2BKing provides more granular pricing rules and conditions, which can be valuable for businesses with specialized requirements.
Customer Roles and Purchasing Restrictions
Both plugins support customer segmentation and role-based purchasing policies, but their management approaches differ.
- WholesaleX: Its User Roles interface centralizes payment and shipping methods, tax settings, automatic role migration, and purchasing restrictions. Product visibility, price visibility, and checkout restrictions can also be configured for individual roles.
- B2BKing: Uses Customer Groups to manage wholesale pricing, payment and shipping methods, and customer-specific policies. Dynamic Rules provide additional controls for conditional pricing and purchasing restrictions.
In B2BKing, Customer Groups and Registration Roles are different. Registration Roles represent the customer types available during signup, while Customer Groups determine the pricing and purchasing conditions assigned to customers.
Key difference: WholesaleX centralizes common customer-role policies, reducing separate configurations. B2BKing provides extensive customer segmentation and more granular rule-based controls.
Wholesale Registration Forms and Approvals
Both plugins support custom wholesale registration forms, business information collection, and account approvals.
- WholesaleX: Offers a visual Registration Form Builder with ready-made layouts, customizable fields, file uploads, conditional field visibility, and user role selection. Merchants can also configure automatic or manual approvals, email confirmation, and registration form appearance within the builder.
- B2BKing: Uses separate Registration Roles and Registration Fields interfaces. Merchants can create role-specific registration fields, collect business documents, and configure automatic or manual approval with customer-group assignment.
It also supports separate B2B/B2C registration pages, checkout billing-field mapping, and EU VAT/VIES validation.
Key difference: WholesaleX provides a centralized visual form-building workflow for designing forms and managing registration settings.
B2BKing separates registration roles and fields into dedicated interfaces, with detailed options for role-specific information, customer-group assignment, and VAT verification.
Bulk Ordering, Quotes, and Communication
Both plugins let wholesale buyers place bulk orders, save purchase lists, and negotiate prices. Their differences are most noticeable in order-form customization and workflow management.
Bulk Ordering and Repeat Purchases
- WholesaleX: Offers Bulk Order Form and Bulk Order Table layouts for finding products, entering quantities, and adding multiple items to the cart. The Bulk Order Form also lets customers save Purchase Lists for future orders.
- B2BKing: Provides multiple bulk-order layouts with advanced search, filtering, configurable columns, and shortcode options. It supports Purchase Lists, CSV-based ordering workflows, and more detailed form customization.
Key difference: B2BKing offers greater bulk-order customization, including advanced shortcode parameters and custom columns. WholesaleX provides a more straightforward bulk-ordering experience with the essential purchasing and repeat-order features.
In our hands-on experience, B2BKing was more flexible, but using its advanced customization options required greater technical familiarity.
Request a Quote and Buyer Communication
- WholesaleX: Lets customers request quotations from their cart, negotiate prices, and receive custom offers. Buyers can manage quotations and conversations through their My Account dashboard.
- B2BKing: Supports quote requests, buyer-seller conversations, customized offers, and offer-to-order workflows. It also supports product-specific quotations and branded PDF offers.
Key difference: WholesaleX offers a straightforward quotation and conversation workflow. B2BKing extends these capabilities with more configurable quotation options and branded PDF offers.
Both plugins provide genuine buyer-seller communication functionality, so neither should be considered unique simply for offering conversations.
Payments, Credit, and Tax Management
Both solutions provide B2B payment and tax controls, but B2BKing offers additional functionality for specialized purchasing and tax requirements.
Payments and Credit
- WholesaleX: Offers a digital wallet where customers can deposit funds, use wallet balances for full or partial payments and receive refunds as wallet credit. Store administrators can also add funds, and WholesaleX provides separate credit-balance settings.
- B2BKing: Supports an Invoice Payment gateway for checkout without immediate payment and a Purchase Order gateway for entering PO numbers or uploading documents. Its Company Credit add-on supports customer credit limits and outstanding balance tracking.
Key difference: WholesaleX provides wallet-based payments and stored credit functionality. B2BKing offers more specialized invoice, purchase-order, and company-credit workflows.
B2BKing’s Invoice Payment gateway does not generate invoice documents automatically. A compatible invoicing plugin is needed for that functionality. Its Company Credit add-on also requires an eligible package and separate installation.
Tax Management and VAT Validation
- WholesaleX: Supports role-specific tax settings, exemptions, and tax-display configurations for wholesale customers.
- B2BKing: Supports tax exemptions and advanced conditions, including EU VAT number validation through the VIES system during registration or checkout.
Key difference: B2BKing offers documented EU VAT/VIES validation, making it a stronger option when automated VAT-number verification is a business requirement. WholesaleX covers common role-based tax management needs.
Setup, Usability, and Customization
Both are all-in-one WooCommerce B2B plugins. However, their configuration approaches differ.
- WholesaleX: Organizes common wholesale tasks into dedicated areas such as Wholesale Price, User Roles, Registration Form Builder, and Conversations. Related settings are grouped by workflow, with pricing previews available before publishing offers.
- B2BKing: Combines product settings, Customer Groups, Dynamic Rules, registration settings, and advanced configuration options. It also supports extensive shortcodes and code-level customization for specialized requirements.
From our hands-on experience with both plugins, WholesaleX generally required fewer separate configurations for common pricing and customer-management workflows.
B2BKing offered deeper flexibility, but advanced setups involved navigating and understanding more settings and rule relationships.
This is a workflow-based assessment, not a claim that WholesaleX is always faster to configure or that B2BKing requires coding for normal operation.
For a detailed look at the configuration approach, read our WholesaleX 3.0 comparison with B2BKing and Wholesale Suite.
WholesaleX vs B2BKing Pricing and Value
Both plugins offer free and paid versions, but their licensing and pricing structures differ.
WholesaleX Pricing
WholesaleX offers a free version for basic wholesale operations, with Pro unlocking more advanced pricing, purchasing, communication, and management capabilities.
Its paid plans cover different website requirements:
| Plan | Websites |
|---|---|
| Starter | 1 |
| Business | 5 |
| Agency | 20 |
WholesaleX offers both annual subscriptions and lifetime licensing. Its advertised annual Starter price has been around $129, although promotions and checkout pricing may change.
B2BKing Pricing
B2BKing also has a free version supporting basic wholesale pricing and B2B functionality. More advanced features require the paid plugin.
Its official annual pricing page advertised these introductory offers during our research:
| Plan | Promotional annual price | Websites |
|---|---|---|
| Startup | $199 | 1 |
| Pro | $299 | 3 |
| Developer | $449 | Unlimited |
B2BKing also offers lifetime licensing. The Company Credit add-on is included with eligible higher-tier packages rather than every license.
Its pricing page states that annual subscriptions renew at their full listed prices, so buyers should compare introductory and renewal costs.
Which Offers Better Value?
WholesaleX generally has a lower advertised entry cost for merchants seeking core wholesale features, advanced pricing, registration, bulk ordering, quotes, and customer management.
Its free version also offers an accessible starting point for building a basic wholesale workflow before upgrading.
B2BKing’s higher-priced packages may justify their cost for businesses needing specialized functionality such as Purchase Order checkout, VAT validation, and Company Credit.
Compare current checkout prices, renewal terms, and the number of websites covered before purchasing.
Which Plugin Should You Choose?
The better plugin depends on your wholesale operation, required flexibility, and experience managing WooCommerce.
Choose WholesaleX If You:
- Want an all-in-one WooCommerce B2B and wholesale solution with a lower learning curve.
- Need advanced wholesale pricing, customer roles, registration, and restrictions without managing numerous separate rules.
- Prefer straightforward bulk ordering, quotation management, and buyer communication.
- Want wallet-based payments and stored-credit functionality.
- Need a cost-effective solution for a new or growing wholesale business.
WholesaleX is particularly suitable for merchants who need the core features of a complete B2B store without investing significant effort in learning complex configurations.
Choose B2BKing If You:
- Need highly granular dynamic pricing and purchasing conditions.
- Want extensively customizable bulk order forms and ordering workflows.
- Require purchase-order checkout, company credit, or specialized invoice payment options.
- Need automated EU VAT/VIES validation.
- Are comfortable with advanced WooCommerce configuration, shortcodes, or developer customization.
B2BKing is a strong choice for merchants with specialized B2B requirements that justify its broader configuration options and associated learning curve.
Final Verdict
Both WholesaleX and B2BKing are capable all-in-one WooCommerce B2B plugins, but they prioritize different experiences.
WholesaleX is our recommendation for WooCommerce merchants seeking an all-in-one B2B solution with a lower learning curve and fewer separate configurations for common wholesale workflows.
B2BKing is better suited to businesses whose specialized requirements justify its deeper customization options.
If your priority is running a complete WooCommerce wholesale operation with accessible management and competitive pricing, explore WholesaleX and its available plans.

